I played a key role in UH Energy’s website revamp, updating and migrating content through Modern Campus CMS while ensuring accessibility and SEO optimization. Within UH’s strict branding guidelines, I designed hero graphics, icon sets, and visual elements that enhance clarity and engagement, creating a more cohesive and user-friendly experience.
I designed a new modern and readable layout used for all UH Energy white papers, featuring a clean layout, updated branding elements, and precise typographic detailing to streamline the presentation of complex technical information.
Creative concept exploration, developing drafts in Adobe Illustrator, gathering feedback, and meticulously refining the logo through multiple iterations until we achieve a satisfying and impactful final mark that embodies Repurposing Offshore Infrastructure for Clean Energy.